UNPLUGGED: We are with Sam Lehner, chief of marketing for Eleven XXI. You are the person that's creating the image, and getting that image out to the world about Eleven XXI. How challenging is it to do that for a new start up?
Sam: It has its ups and downs. If it was an already started company with a foundation there would have been previous images to base things off of. Since it is brand new, there is a lot of room to get creative with it. Sometimes we will take things we make and think it's wonderful! Weeks or months later were like, what were we thinking? Then we have to go back and tweak our work. Sometimes it gets shaky, but since there is a lot of room to work with. It's fun to do your own thing! To be able to start from scratch and just create whatever Preston bounces off of me or Derek throws my way. We bring their brand to life!
IT’S OUR 3RD YEAR ANNIVERSARY!
Thank you so much for being part of this experience and making our magazine and all the media we put out such a success. We are proud to bring you another issue of fashion and entertainment.
This issue is special because it has such a diverse platform of fashion and entertainment.
UPM: How does Zajia Nadal expand her brand?
ZAJIA: Networking! I’m meeting more directors, more models, more, designers, and more people in the industry who can position me for the next opportunity or inform me about the next opportunity. Reaching into different media markets is essential too. I want to be in different cities. I feel in order for myself or anyone desiring to grow, you can’t be afraid to travel beyond your comfort zone and Columbus is my comfort zone. If I don’t push myself to expand beyond my comfort zone, I’ll be the only cause for not tasting the success I want. And I won’t be the person to limit success.